Industrial Strength Marketing
G.E.A.R. Plant Tour Inventory Research and Development Bulletin Board
Recent Projects

TODCO
TODCO

The Challenge:

Communicate the individual specific benefits of TODCO's overhead door models to key audience and truck fleets.

The Solution and Samples

EAST
EAST Mfg.

The Challenge:

Position East® as the leader in aluminum trailers in a market environment approaching commodit-ization.

The Solution and Samples

Logan Clay
Logan Clay Pipe

The Challenge:

Reshape the image of Logan Clay from a century-old manufacturer to the sewer pipe of choice among the engineering community.

The Solution and Samples

TECTUM
TECTUM Inc.

The Challenge:

After 50 years, Tectum Inc. has a loyal following among designers and architects. The product was strong - product awareness was not.

The Solution and Samples

Rotary Lift
Rotary Lift

The Challenge:

Encourage independent automotive repair shops, who often buy based on price, to consider the total cost of ownership when purchasing a vehicle lift.

The Solution and Samples


Nucor Marion Steel

Nucor Steel Marion

The Challenge:

Enhance public awareness and opinion of Nucor Steel Marion, Inc. as a top-notch employer/manufacturer in their local community.

The Solution and Samples

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